Cookie Policy

Last updated: January 2026

What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit our website. They are widely used to make websites work more efficiently and to provide information to website owners about how users interact with their sites.

How We Use Cookies

ApexLaunch uses cookies to enhance your browsing experience, analyse website traffic, personalise content, and deliver targeted advertising. We use both first-party cookies (set by our website) and third-party cookies (set by external services we use).

Types of Cookies We Use

1. Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

2. Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics to analyse website usage and improve our services.

3. Functional Cookies

These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages.

4. Marketing Cookies

These cookies are used to track visitors across websites and deliver relevant advertisements. We use Google Ads and other advertising platforms to show you relevant content based on your interests and browsing behaviour.

Cookie Details

Cookie Name Purpose Duration Type
cookie_consent Stores user cookie preferences 1 year Necessary
_ga Google Analytics - distinguishes users 2 years Analytics
_gid Google Analytics - distinguishes users 24 hours Analytics
_gcl_au Google Ads - conversion tracking 90 days Marketing
_gcl_aw Google Ads - attribution tracking 90 days Marketing
IDE Google Ads - ad targeting and measurement 390 days Marketing

Third-Party Services

We use several third-party services that may set cookies on your device:

  • Google Analytics: Helps us understand how users interact with our website
  • Google Ads: Enables us to show relevant advertisements and measure campaign effectiveness
  • Google Fonts: Provides web fonts for better typography and user experience

Managing Your Cookie Preferences

You have several options for managing cookies:

Cookie Consent Banner

When you first visit our website, you will see a cookie consent banner that allows you to accept all cookies, reject non-essential cookies, or customise your preferences. You can change these preferences at any time by clearing your browser cookies and revisiting our website.

Browser Settings

Most web browsers allow you to control cookies through their settings preferences. You can set your browser to refuse cookies or to alert you when cookies are being sent. However, please note that disabling cookies may affect the functionality of our website.

Google Consent Mode v2

We implement Google Consent Mode v2, which allows us to adjust how Google services behave based on your consent choices. When you deny consent for analytics or advertising cookies, Google's measurement tools will operate in a limited mode that respects your privacy preferences while still providing essential functionality.

Cookie Retention

Different cookies have different retention periods. Session cookies are deleted when you close your browser, while persistent cookies remain on your device for a specified period or until you delete them. The duration of each cookie is listed in our cookie table above.

Updates to Cookie Usage

We may update our use of cookies from time to time. Any significant changes will be communicated through updates to this Cookie Policy. We recommend reviewing this policy periodically to stay informed about our cookie practices.

Legal Basis

Our use of cookies is based on your consent (for non-essential cookies) and our legitimate interests in operating and improving our website (for essential cookies). You can withdraw your consent at any time by adjusting your browser settings or clearing your cookies.

Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

Email: privacy@apexlaunch.top

Phone: +34 934 815 259

Address: ApexLaunch S.A., Calle Nueva 73, 08982 Barcelona, Catalonia, Spain

Related Policies

For more information about how we handle your personal data, please see our Privacy Policy. Our cookie practices are part of our broader data protection and privacy framework.